Xperia M is designed to bring Sony experiences to a new market and price point;
NFC connectivity for
one-touch functions, stunning design and a range of technologies
including: a high quality screen for sharp viewing; smart camera
functionality for impressive pictures and videos; Battery STAMINA Mode
for outstanding battery life; and Sony’s signature media apps for
enjoying photos, music, movies and games on the go, integrating Sony
Entertainment Network services directly in the apps.
“Consumers
looking for their first steps into the world of Xperia smartphones,
would be well-advised to look at Xperia M or Xperia Mdual,” said Calum MacDougall, Director of Xperia Marketing at Sony Mobile Communications. “Both
models benefit from Sony’s proven innovation and engineering expertise,
and are perfect for those who want the premium technology and
experiences often only associated with high-end models.”
Ease of sharing and enjoyment
Xperia M features Sony’s one-touch functions allowing you to easily and
instantly enjoy photos and music across an array of devices, such as
Sony’s SBH20 wireless stereo headset and latest range of NFC-enabled BRAVIA TVs, with just a single touch.
Premium, signature Sony design
Xperia M boasts Sony’s now familiar OmniBalance design, first introduced
in flagship Xperia Z. The aesthetic language takes the form of a
precision-crafted skeleton frame, and gives the phone a seamless look
that is both tactile and sleek. Designed to complement the slim style,
Xperia M also features colour-changing illuminations that can be
personalised to visually alert you to incoming calls, text messages and
alarms.
Xperia M and Xperia Mdual will be available in Black, White and Purple – a Yellow colour variation will also be available for the single SIM model.
Consistent Sony entertainment experiences
Xperia M benefits from Sony’s media applications, offering consistent
entertainment experiences across mobile, tablet, desktop and console
platforms. The “WALKMAN”, Album and Movies apps, provide online and
offline content through a single access point with new ways to enjoy and
share that content. The “WALKMAN” application provides access to all
your downloaded music, plus Music Unlimited* with over 18 million songs
to explore, and Facebook social integration. The “Movies” application
gives consumers access to over 100,000 movies and TV series from Video
Unlimited*. The “Album” application enables easy access to Facebook
friends’ photos, as well as the ability to organise images both by
location and, through the new “Faces” function, by the people that
feature in them.
Xperia M benefits from Sony’s media applications, offering consistent
entertainment experiences across mobile, tablet, desktop and console
platforms. The “WALKMAN”, Album and Movies apps, provide online and
offline content through a single access point with new ways to enjoy and
share that content. The “WALKMAN” application provides access to all
your downloaded music, plus Music Unlimited* with over 18 million songs
to explore, and Facebook social integration. The “Movies” application
gives consumers access to over 100,000 movies and TV series from Video
Unlimited*. The “Album” application enables easy access to Facebook
friends’ photos, as well as the ability to organise images both by
location and, through the new “Faces” function, by the people that
feature in them.
Xperia Mdual
The Dual SIM variant Xperia Mdual lets
users select between two SIMs before making a call or sending a message
with just a single click. Each SIM card can also be customised
separately – for example, a formal ring for business or another tune for
pleasure – perfect when users want to separate work from play, and
handle calls more efficiently.
Xperia M and Xperia Mdual from Sony Mobile will both be available worldwide from Q3 2013.
For all the latest news, views and info on Sony Xperia smartphones, follow
@SonyMobileNews on Twitter.
